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Businesses willing to reduce their carbon footprint embrace sustainability and positively impact the progress towards achieving climate neutrality. Well-prepared and presented information to the business customer before purchasing can be a strong driver for better decision-making towards less impactful product alternatives. This study presents the development of a tool for packaging products online marketplace that informs customers about the carbon footprint of packaging products and allows them to evaluate which of the select packaging alternatives is most preferable from an environmental perspective. The tool implements a life cycle analysis (LCA) approach, including the stages of raw material extraction, packaging production, and transportation to the customer. The impact assessment in the tool is performed according to Intergovernmental Panel on Climate Change (IPCC) 2021 methodology for assessing greenhouse gas (GHG) emissions based on information obtained from the Ecoinvent database. The final output of carbon footprint calculation is provided with an indicator marking the carbon footprint performance of customer-defined alternatives in a clear, simple, and consistent way. The tool aims to educate customers, foster informed purchasing decisions, and improve the environmental outcomes of their decisions.

eISSN:
2255-8837
Language:
English
Publication timeframe:
2 times per year
Journal Subjects:
Life Sciences, other