<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>This paper presents the concept and methodology for assessing the market potential of local convenience shops in spatial terms. The methods concerned are based on spatial analyses using information derived from open data concerning local population density and competing establishments. The study focused on four main stages, including the estimation of shop density, population density, the compilation of a market potential map, and data reclassification to identify the potential for the location of new shops. The area under study comprised three cities: Łódź, Poznań, and Wrocław. The results of the study suggest that a high market potential does not concern the most populated areas but less populated ones, which is mainly due to much less competition. It was also indicated that the study may serve an important role in terms of sustainable urban development and an improvement in the inhabitants’ quality of life.</p>
</abstract>

This paper presents the concept and methodology for assessing the market potential of local convenience shops in spatial terms. The methods concerned are based on spatial analyses using information derived from open data concerning local population density and competing establishments. The study focused on four main stages, including the estimation of shop density, population density, the compilation of a market potential map, and data reclassification to identify the potential for the location of new shops. The area under study comprised three cities: Łódź, Poznań, and Wrocław. The results of the study suggest that a high market potential does not concern the most populated areas but less populated ones, which is mainly due to much less competition. It was also indicated that the study may serve an important role in terms of sustainable urban development and an improvement in the inhabitants’ quality of life.

Local Amenities – Spatial Modelling of Market Potential Based on Open Data

Department of Spatial Analysis and Real Estate Market, Institute of Spatial Management and Geography

University of Warmia and Mazury in Olsztyn

Real Estate Management and Valuation

This work is licensed under the Creative Commons Attribution 4.0 International License.

{"article-title":"Local Amenities \u2013 Spatial Modelling of Market Potential Based on Open Data"}

This paper presents the concept and methodology for assessing the market potential of local convenience shops in spatial terms. The methods concerned are based...

Local Amenities – Spatial Modelling of Market Potential Based on Open Data

Published Online: Dec 09, 2023

Page range: 57 - 64

Received: Apr 03, 2023

Accepted: Jul 05, 2023

DOI: https://doi.org/10.2478/remav-2023-0030

Keywords
local amenities, market potential, shops locations

© 2023 Radosław Cellmer, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Local Amenities – Spatial Modelling of Market Potential Based on Open Data

Published Online: Dec 09, 2023

Page range: 57 - 64

Received: Apr 03, 2023

Accepted: Jul 05, 2023

DOI: https://doi.org/10.2478/remav-2023-0030

Keywordslocal amenities, market potential, shops locations

© 2023 Radosław Cellmer, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Keywords
local amenities, market potential, shops locations