1. bookVolume 33 (2012): Issue 2 (December 2012)
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01 Mar 2013
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access type Open Access

Digital Challenges on the Norwegian Media Scene

Published Online: 21 May 2013
Page range: 43 - 55
Journal Details
License
Format
Journal
First Published
01 Mar 2013
Publication timeframe
2 times per year
Languages
English

This article summarises findings from a research project on the digitisation of Norwegian newsrooms, analysing trends in the industry and changes in user-habits. Findings suggest that most journalists are positive about the digitisation of the newsroom but fear that cutbacks in staff will prevent them from exploiting the potential of the new technology. They also fear that too much focus on technical skills will leave less space for critical journalism. Findings also suggest a correlation between resources used to develop the online edition and the perceived ethical standards of the content. More online journalism leads to a higher degree of scepticism among the readers. There are two different justifications for using resources on the online edition. Some newspaper executives hope to use the online edition to recruit new readers to the paper edition while another group hopes to develop the breadth of market service through a portfolio of publishing platforms.

Keywords

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