<abstract xmlns="http://www.w3.org/1999/xhtml"><p>The museum sector has changed in the past decades, becoming for dynamic, diverse, interactive, participative and innovative. All this shifts make museums more and more appealing and increase the level of satisfaction of museum visits. Understanding to what degree the public perceives and appreciate these trends, could give museum management hints to better fit their development strategies to the audience. Generally, perceptions are very important for appealing organizations. This is valid also for museums. Museum’s image influences the audience’s satisfaction. Perceptions are important for successful museum visits in many ways. Having this is mind, the present study investigates how participative and innovative are considered Romanian museums.</p></abstract>

The museum sector has changed in the past decades, becoming for dynamic, diverse, interactive, participative and innovative. All this shifts make museums more and more appealing and increase the level of satisfaction of museum visits. Understanding to what degree the public perceives and appreciate these trends, could give museum management hints to better fit their development strategies to the audience. Generally, perceptions are very important for appealing organizations. This is valid also for museums. Museum’s image influences the audience’s satisfaction. Perceptions are important for successful museum visits in many ways. Having this is mind, the present study investigates how participative and innovative are considered Romanian museums.

Romanian Museums under Scrutiny

alexandra.zbuchea@facultateademanagement.ro

National University of Political Studies and Public Administration

Management Dynamics in the Knowledge Economy

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

{"article-title":"Romanian Museums under Scrutiny"}

The museum sector has changed in the past decades, becoming for dynamic, diverse, interactive, participative and innovative. All this shifts make museums more...

Romanian Museums under Scrutiny

Published Online: Nov 04, 2020

Page range: 297 - 323

Received: Jun 03, 2020

Accepted: Aug 23, 2020

DOI: https://doi.org/10.2478/mdke-2020-0019

Keywords
museum perception, participatory museum, innovative museum, Romanian museum

© 2020 Monica Bira et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Romanian Museums under Scrutiny

Published Online: Nov 04, 2020

Page range: 297 - 323

Received: Jun 03, 2020

Accepted: Aug 23, 2020

DOI: https://doi.org/10.2478/mdke-2020-0019

Keywordsmuseum perception, participatory museum, innovative museum, Romanian museum

© 2020 Monica Bira et al., published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Keywords
museum perception, participatory museum, innovative museum, Romanian museum