[[1] Sarkar P., A brief history of cellular automata, ACM Computing Surveys, 32 (1), 2000, 80-107.10.1145/349194.349202]Search in Google Scholar
[[2] Wolfram S., A New Kind of Science, Wolfram Media, Inc., 2002.]Search in Google Scholar
[[3] Kowalska - Styczeń A.: Simulation of complicated economic processes with the use of cellular automatons. Wydawnictwo Politechniki Śląskiej, Gliwice, 2007 (in Polish).]Search in Google Scholar
[[4] Macy M.W., Willer R., From factors to actors: Computational sociology and agentbased modeling, Annual Review of Sociology 28, 2002, 143-166.10.1146/annurev.soc.28.110601.141117]Search in Google Scholar
[[5] Rand W., Rust R. T., Agent-based modeling in marketing: Guidelines for rigor, International Journal of Research in Marketing, Volume 28, Issue 3, 2011, 181-193.10.1016/j.ijresmar.2011.04.002]Search in Google Scholar
[[6] Peres R., Muller E., Mahajan V., Innovation diffusion and new product growth models: A critical review and research directions, International Journal of Research in Marketing 27, 2010, 91-106.10.1016/j.ijresmar.2009.12.012]Search in Google Scholar
[[7] Goldenberg J., Libai B., Muller E., Using Complex Systems Analysis to Advance Marketing Theory Development: Modeling Heterogeneity Effects on New Product Growth through Stochastic Cellular Automata, Academy of Marketing Science Review 9, 2001.]Search in Google Scholar
[[8] Goldenberg, J., Efroni S., Using Cellular Automata Modeling of the Emergence of Innovations, Technological Forecasting and Social Change, 68 (3), 2001, 293-308.10.1016/S0040-1625(00)00095-0]Search in Google Scholar
[[9] Moldovan S., Goldenberg J., Cellular automata modeling of resistance to innovations: Effects and solutions, Technological Forecasting and Social Change, 71, 2004, 425-442.10.1016/S0040-1625(03)00026-X]Search in Google Scholar
[[10] Mahayan V., Muller E., Kerin R. A., Introduction strategy for new products with positive and negative word-of mouth, Management Science, 30, 12, 1984, 138910.1287/mnsc.30.12.1389]Search in Google Scholar
[[11] Brown J. J., Reingen P. H., Social Ties and Word-of-Mouth Referral Behavior, Journal of Consumer Research, 14, 1987, 350 - 362.10.1086/209118]Search in Google Scholar
[[12] Hennig-Thurau, T., Walsh, G., Electronic word-of-mouth: motives for and consequences of reading consumer articulations on the Internet, International Journal of Electronic Commerce, 8, 2, Winter, 2004, 51-74.10.1080/10864415.2003.11044293]Search in Google Scholar
[[13] Steffes E. M., Burgee L. E., Social ties and online word of mouth, Internet Research, 19, 1, 2009, 42-59.10.1108/10662240910927812]Search in Google Scholar
[[14] Goldsmith R.E., Horowitz D., Measuring motivations for online opinion seeking, Journal of Interactive Advertising, 6, 2, Spring, 2006, 1-16.10.1080/15252019.2006.10722114]Search in Google Scholar
[[15] Godes D., Mayzlin D., Firm-Created Word-of-Mouth Communication: Evidence from a Field Test, Marketing Science, 28, 4, 2009, 721-739.10.1287/mksc.1080.0444]Search in Google Scholar
[[16] Goldenberg J., Libai B., Muller E., Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth, Marketing Letters, 12:3, 2001, 211 - 223.10.1023/A:1011122126881]Search in Google Scholar
[[17] Moldovan S., Goldenberg J., Chattopadhyay A., The different roles of product originality and usefulness in generating word-of-mouth, International Journal of Research in Marketing, 28, 2011, 109-119.10.1016/j.ijresmar.2010.11.003]Search in Google Scholar
[[18] Goldenberg J., Libai B., Muller E., Riding the Saddie: How Cross-Market Communications Can Create a Major Slump in Sales, Journal of Marketing, 66, 2002, 1-16.10.1509/jmkg.66.2.1.18472]Search in Google Scholar
[[19] Garber, T., Goldenberg, J., Libai, B., Muller E., From Density to Destiny: Using Spatial Dimension of Sales Data for Early Prediction of New Product Success, Marketing Science, 23, 3, 2004, 419-428.10.1287/mksc.1040.0051]Search in Google Scholar
[[20] Goldenberg J., Libai B., Muller E., The chilling effects of network externalities, International Journal of Research in Marketing, 27, 2010, 4-15.10.1016/j.ijresmar.2009.06.006]Search in Google Scholar
[[21] Ma F., Chao G., Research on Communication Products Diffusion in China Using Cellular Automata, International Business Research, 4, 2, 2011, 147 - 152.10.5539/ibr.v4n2p147]Search in Google Scholar
[[22] Kowalska-Styczeń A., Sznajd-Weron K., Access to information in word of mouth marketing within a cellular automata model, Advances in Complex Systems, 15, 7, 2012, 1250080 (17 pages).10.1142/S0219525912500804]Search in Google Scholar
[[23] Schelling, T., Dynamic models of segregation, Journal of Mathematical Sociology, 1, 1971, 43-186.10.1080/0022250X.1971.9989794]Search in Google Scholar
[[24] Kowalska - Styczeń A., Model symulujący podejmowanie decyzji przez konsumentów, Badania Operacyjne i Systemowe: Decyzje, Gospodarka, Kapitał Ludzki i Jakość, seria Badania Systemowe, 64, Warszawa, 2008, 227-236 (in Polish).]Search in Google Scholar
[[25] Alkemade F., Castaldi C., Strategies for the diffusion of innovations on social networks, Computational Economics, 25, 1, 2005, 3-23.10.1007/s10614-005-6245-1]Search in Google Scholar
[[26] Bohlmann J. D., Calantone R. J., Zhao M., The Effects of Market Network Heterogeneity on Innovation Diffusion: An Agent-Based Modeling Approach, Journal of Product Innovation Management, 27, 2010, 741-760. 10.1111/j.1540-5885.2010.00748.x]Search in Google Scholar