Waste Bank Policy as Social Engineering Based on the Green Economy Concept in the Malang City, Indonesia

On average, each person in Indonesia generates 0.45 kg of waste a day. The country is home to 231.8 million people, so the average daily waste generated is approximately 104.31 million kg. Malang, one of the biggest cities in East Java Province, generated 1,790.5 m³ of waste in 2001. Bank Sampah Malang (BSM), a waste bank program, has been established as a social engineering project to socialize and educate waste management in the community. The Malang Waste Bank (BSM) management policy was made as social engineering, providing socialization and education to the community to manage waste. This study aims to analyze the BSM policy by using the Analytic Hierarchy Process (AHP). Information from informants about policy evaluation shows that AHP consists of criteria, sub-criteria, and policy determination based on a green economy concept. The green economy includes economic, social, and environmental/ecological aspects. To sum up, BSM policy as the priority of social engineering requires institutional and environmental support as well as information availability.