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<p>This paper obtains design demand keywords from online review data of cultural and creative products and builds a framework of modern cultural and creative product design demand in the era of artificial intelligence by combining with consumption intention. Oriented to integrating traditional culture in the design of cultural and creative products, the graphic image processing technology is used to extract conventional cultural elements and optimize the pattern and image enhancement of cultural and creative products. Then the parametric technology is used to transform the design of traditional cultural symbols and elements. Setting satisfaction scores from five aspects: color, shape, material, function and cultural connotation, using satisfaction index to score the cultural and creative products of traditional culture, and carrying out the test of conventional cultural imagery conveyance of cultural and creative products, “artistic,” “full of representative significance The mean values of “artistic”, “representative” and “cultural value” are 4.573, 4.602, 4.518, and the P value is 0.000, which is significant, and the integration of the essential visual characteristics of the theme design of the cultural and creative products is effective. The works combined with the modern cultural and creative product design framework can highlight the traditional cultural qualities.</p>
</abstract>

This paper obtains design demand keywords from online review data of cultural and creative products and builds a framework of modern cultural and creative product design demand in the era of artificial intelligence by combining with consumption intention. Oriented to integrating traditional culture in the design of cultural and creative products, the graphic image processing technology is used to extract conventional cultural elements and optimize the pattern and image enhancement of cultural and creative products. Then the parametric technology is used to transform the design of traditional cultural symbols and elements. Setting satisfaction scores from five aspects: color, shape, material, function and cultural connotation, using satisfaction index to score the cultural and creative products of traditional culture, and carrying out the test of conventional cultural imagery conveyance of cultural and creative products, “artistic,” “full of representative significance The mean values of “artistic”, “representative” and “cultural value” are 4.573, 4.602, 4.518, and the P value is 0.000, which is significant, and the integration of the essential visual characteristics of the theme design of the cultural and creative products is effective. The works combined with the modern cultural and creative product design framework can highlight the traditional cultural qualities.

Application of traditional culture in modern cultural and creative product design in the era of artificial intelligence

Applied Mathematics and Nonlinear Sciences

This work is licensed under the Creative Commons Attribution 4.0 International License.

This paper obtains design demand keywords from online review data of cultural and creative products and builds a framework of modern cultural and creative...

Application of traditional culture in modern cultural and creative product design in the era of artificial intelligence

Published Online: May 03, 2024

Page range: -

Received: Mar 28, 2024

Accepted: Apr 16, 2024

DOI: https://doi.org/10.2478/amns-2024-1044

Keywords
Image processing, Element extraction, Saliency visual, Satisfaction index, Parametric design, Cultural and creative product design

© 2024 Wei Wu, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Application of traditional culture in modern cultural and creative product design in the era of artificial intelligence

Published Online: May 03, 2024

Page range: -

Received: Mar 28, 2024

Accepted: Apr 16, 2024

DOI: https://doi.org/10.2478/amns-2024-1044

KeywordsImage processing, Element extraction, Saliency visual, Satisfaction index, Parametric design, Cultural and creative product design

© 2024 Wei Wu, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Keywords
Image processing, Element extraction, Saliency visual, Satisfaction index, Parametric design, Cultural and creative product design