<abstract xmlns="http://www.w3.org/1999/xhtml">

<p>With the aid of state institutions, which are responsible for processing, quick responses to, and issuing requests for additional assistance in resolving weighty matters, effective engagement between the public and the executive authorities should be carried out during times of war. The purpose of the study is to demonstrate the value of citizen-government contact during a war by evaluating cost of Government Contact Center services. The challenging research objectives were resolved using techniques including basic statistical analysis, comparison, content-analysis of secondary data, observation, and generalization. The economic value of interaction between citizens and executive authorities through the use of the services of the state institution Government Contact Center was substantiated.</p>
</abstract>

With the aid of state institutions, which are responsible for processing, quick responses to, and issuing requests for additional assistance in resolving weighty matters, effective engagement between the public and the executive authorities should be carried out during times of war. The purpose of the study is to demonstrate the value of citizen-government contact during a war by evaluating cost of Government Contact Center services. The challenging research objectives were resolved using techniques including basic statistical analysis, comparison, content-analysis of secondary data, observation, and generalization. The economic value of interaction between citizens and executive authorities through the use of the services of the state institution Government Contact Center was substantiated.

Ukraine’s Social Service Marketing System as a Tool of Support Management Decisions in Wartime

Doc., of Economics, National University of Life and Environmental Sciences of Ukraine

PhD in Economics, National University of Life and Environmental Sciences of Ukraine

Postgraduate student, National University of Life and Environmental Sciences of Ukraine

Management Theory and Studies for Rural Business and Infrastructure Development

This work is licensed under the Creative Commons Attribution 4.0 International License.

With the aid of state institutions, which are responsible for processing, quick responses to, and issuing requests for additional assistance in resolving...

Ukraine’s Social Service Marketing System as a Tool of Support Management Decisions in Wartime

Published Online: Jan 17, 2023

Page range: 451 - 460

Received: Jul 26, 2022

Accepted: Jul 31, 2022

DOI: https://doi.org/10.15544/mts.2022.45

Keywords
cost, public, resources, services, marketing system

© 2022 Vitalii Lutsiak et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Ukraine’s Social Service Marketing System as a Tool of Support Management Decisions in Wartime

Published Online: Jan 17, 2023

Page range: 451 - 460

Received: Jul 26, 2022

Accepted: Jul 31, 2022

DOI: https://doi.org/10.15544/mts.2022.45

Keywordscost, public, resources, services, marketing system

© 2022 Vitalii Lutsiak et al., published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Keywords
cost, public, resources, services, marketing system