<abstract xmlns="http://www.w3.org/1999/xhtml"><p>Conference realignment in NCAA college athletics impacted traditional rivalries and affiliations as it took shape from 2010 to 2013. As schools traded conferences, their college football programs were left to compete against new foes, and in new markets for high school athletes. The impact of brand recognition, prestige, and new conference affiliation on recruiting are examined herein. The findings of the market competitive externalities are important for every labour market in which business opt to compete.</p></abstract>

Conference realignment in NCAA college athletics impacted traditional rivalries and affiliations as it took shape from 2010 to 2013. As schools traded conferences, their college football programs were left to compete against new foes, and in new markets for high school athletes. The impact of brand recognition, prestige, and new conference affiliation on recruiting are examined herein. The findings of the market competitive externalities are important for every labour market in which business opt to compete.

The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics

Management of Organizations: Systematic Research

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Conference realignment in NCAA college athletics impacted traditional rivalries and affiliations as it took shape from 2010 to 2013. As schools traded...

The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics

Published Online: Oct 04, 2018

Page range: 25 - 35

Received: May 04, 2018

DOI: https://doi.org/10.1515/mosr-2018-0002

Keywords
recruiting, conference realignment, college football

© 2018 Cary A. Caro, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

The Impact of Competitive Markets on Recruiting: Lessons from Collegiate Athletics

Published Online: Oct 04, 2018

Page range: 25 - 35

Received: May 04, 2018

DOI: https://doi.org/10.1515/mosr-2018-0002

Keywordsrecruiting, conference realignment, college football

© 2018 Cary A. Caro, published by Sciendo

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Keywords
recruiting, conference realignment, college football