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Print ISSN 2601-8659

European Journal of Marketing and Economics (EJME) is an open-access, peer-reviewed journal dedicated to recent research and studies in the field concerned. EJME welcomes and acknowledges recent, high-quality, original theoretical and empirical research papers, case studies, review articles, literature reviews, book reviews, conceptual frameworks, analytical and simulation models, and technical notes from researchers, academicians, professional and practitioners from all over the world.

As society advances, marketing techniques evolve with complex economic situations.
EJME aims to serve as a broad-ranged, multidisciplinary platform for marketing and economics and related fields with all aspects of theory and practice where researchers and scientists share their findings with the audience worldwide.

The EJME topics include but are not limited to the following:

  • Economics
    • industrial organization
    • international economics
    • labor economics
    • finance
    • money and banking

  • Marketing and Economics
    • theory
    • econometrics
    • statistical methods
    • labor market actors
    • service practices

  • Business-to-Business and Network Marketing
    • emerging areas
    • global context
    • consumer preferences
    • decision-making
    • pricing
    • promotion
    • targeting
    • product design
    • communication channels

  • Marketing Theory
    • key issues
    • emerging topics
    • contributions from other fields
    • psychology

  • The Management of Marketing
    • current concepts
    • legislations
    • challenges

  • Consumption and consumer practice
    • consumer reactions
    • actors in marketing
    • light and dark sides

  • Interconnections between Marketing and Society
    • influence on society
    • ecological impacts
    • resource limitations
    • ethics

All submitted manuscripts undergo an in-depth double-blind peer review.

Archiving

Sciendo archives the contents of this journal in Portico - digital long-term preservation service of scholarly books, journals and collections.

Plagiarism Policy

The editorial board is participating in a growing community of Similarity Check System's users in order to ensure that the content published is original and trustworthy. Similarity Check is a medium that allows for comprehensive manuscripts screening, aimed to eliminate plagiarism and provide a high standard and quality peer-review process.

eISSN:
2601-8667
Language:
English